Go-To-Market

Owned by Anton Velychko
Last updated: Nov 28, 2024
1 min read

Description

Plan effective launches with targeted channels, clear objectives, and compelling content strategies.

Version

1.0

Pre-selected AI

Anthropic: Claude 3.5 Sonnet

Contexts

https://justapp.atlassian.net/wiki/spaces/Just/pages/91717633 https://justapp.atlassian.net/wiki/spaces/Just/pages/91750401 Project: Features / Advantages https://justapp.atlassian.net/wiki/spaces/Just/pages/91389954 Project: Tech Stack

Steps

1

Define Goals

  • Input: Project purpose and feature goals

  • AI Task:

    • Define clear launch objectives.

    • Focus on user adoption, awareness, and engagement metrics.

  • Output: A table with goals, metrics, and timelines.

2

Select Channels

  • Input: Target audience and feature context

  • AI Task:

    • Identify effective marketing channels.

    • Match channels to audience preferences.

  • Output: A table with channels, audience fit, and suggested campaigns.

3

Content Plan

  • Input: Goals, channels, and audience insights

  • AI Task:

    • Generate content ideas for each channel.

    • Suggest formats, headlines, and descriptions.

  • Output: A table with titles, formats, channels, and objectives.